Local Co.
Local Co. offers a range of customer-centric services that assist clients throughout their journey from point A to B.
My Role
Personal Project
Played a pivotal role in conceptualizing and defining the core features of the product.
Time Frame
Oct - Dec 2021
Skills
UX Design
Visual Design
Overview
Relocation can bring about a sense of loss and disorientation, as everything that was once familiar is now replaced with unfamiliar surroundings and faces. However, it is also an opportunity for growth and self-discovery, as you adapt to new experiences and create a new sense of belonging. In spite of the challenges, this can be one of the most memorable and enriching times of your life if you acknowledge them and prepare for them.
Solution
After three months of research and ideation, I have launched Local Co., a mobile application that allows users to access movers and packers service as well as domestic help arrangements and rental options for furnishing.
Context
01 Onboarding
During interviews with over ten college faculty members, students, and working professionals, I learned that relocating can be physically and emotionally challenging in the early weeks. People have different goals and pain points depending on the duration and reason for the move.
02 Home Screen
During interviews with over ten college faculty members, students, and working professionals, I learned that relocating can be physically and emotionally challenging in the early weeks. People have different goals and pain points depending on the duration and reason for the move.
03 Notification
During interviews with over ten college faculty members, students, and working professionals, I learned that relocating can be physically and emotionally challenging in the early weeks. People have different goals and pain points depending on the duration and reason for the move.
04 Account
During interviews with over ten college faculty members, students, and working professionals, I learned that relocating can be physically and emotionally challenging in the early weeks. People have different goals and pain points depending on the duration and reason for the move.
User Analysis
During interviews with over ten college faculty members, students, and working professionals, I learned that relocating can be physically and emotionally challenging in the early weeks. People have different goals and pain points depending on the duration and reason for the move.
RESEARCH
Primary
Competitor Analysis
As part of the development process, I evaluated the competition for various services that I planned to provide on the application at first. As a result, I was able to better understand operational dynamics from the point of view of both users and business. Furthermore, it offers valuable insight into strengths, weaknesses, and opportunities.
RESEARCH
Secondary
Style Guide
A strong emphasis is placed on bold colors and strong typography to enhance the ruggedness of the design. Buttons are designed with rounded corners to convey a feeling of simplicity and openness.
IDEATION
Web Design
Website
A user-friendly design, high-quality images, mobile responsiveness, and action buttons emphasize durability and safety on this website. The design categorizes information effectively for easy understanding and clarity.
IDEATION
Process
What Could Be Done Differently
A complex app like this requires user testing before and after the ideation phase to collect valuable insights. There could have been some improvement to the app's look and feel to make it more inviting. By doing so, users would feel that the process is easy and accessible.
Takeaways
